atcrawford - the blog

atcrawford - the blog

a place for stuff I felt was worth sharing at some point in the past


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Esurance and follower farming

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If you waited to see the Esurance ad at the end of the Super Bowl, or if you have taken a peek at Twitter in the hours since then, you've undoubtedly seen the barrage of #EsuranceSave30 tweets. This has been a homerun marketing campaign for Esurance, but it's …